How far back does "Last Authenticated" go in Profile Merge Rules?

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glennb29356951

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glennb29356951

glennb29356951

18-07-2018

Hello,

When working with Profile Merge Rules and I select "last Authenticated" how far back does that go? Please advise. Thank you. Glenn

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dsrehan3

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dsrehan3

dsrehan3

19-07-2018

In my understanding this is how it works - An ID Sync is established when a user authenticates. The ID Sync is tied to demdex cookie. Therefore, as long as cookie is active Last Auth works.

Cheers!