Drop in Customer Total Audience

Avatar

Avatar
Boost 1
Level 1
TimeIndicator1
Level 1

Like

1 like

Total Posts

14 posts

Correct reply

0 solutions
Top badges earned
Boost 1
Validate 1
Ignite 1
View profile

Avatar
Boost 1
Level 1
TimeIndicator1
Level 1

Like

1 like

Total Posts

14 posts

Correct reply

0 solutions
Top badges earned
Boost 1
Validate 1
Ignite 1
View profile
TimeIndicator1
Level 1

07-08-2020

Hi,

 

Does anyone know why the 'customer total audience' drops?  I am noticing a drop in our AAM and am wondering why that would be the case.  Any help is appreciated.

Thanks

 

 

Accepted Solutions (1)

Accepted Solutions (1)

Avatar

Avatar
Give Back 3
Employee
shweta_singh
Employee

Likes

58 likes

Total Posts

153 posts

Correct reply

68 solutions
Top badges earned
Give Back 3
Give Back
Boost 50
Boost 5
Boost 3
View profile

Avatar
Give Back 3
Employee
shweta_singh
Employee

Likes

58 likes

Total Posts

153 posts

Correct reply

68 solutions
Top badges earned
Give Back 3
Give Back
Boost 50
Boost 5
Boost 3
View profile
shweta_singh
Employee

31-08-2020

Hi @TimeIndicator1 ,

 

Customer total audience refers to "A count of devices that have realized either a rule-based trait on your properties or an onboarded trait from your offline files during the look-back window."

 

If we are seeing decrease in that count,it could be due to the decrease in population of rule based or onboarded trait.I would recommend to validate the trait population associated with the mapped segment to the destination.

 

More information is given in below link:

https://docs.adobe.com/help/en/audience-manager/user-guide/features/addressable-audiences.html

Answers (2)

Answers (2)

Avatar

Avatar
Validate 1
Employee
anbhatt
Employee

Likes

23 likes

Total Posts

26 posts

Correct reply

9 solutions
Top badges earned
Validate 1
Boost 5
Boost 3
Boost 10
Boost 1
View profile

Avatar
Validate 1
Employee
anbhatt
Employee

Likes

23 likes

Total Posts

26 posts

Correct reply

9 solutions
Top badges earned
Validate 1
Boost 5
Boost 3
Boost 10
Boost 1
View profile
anbhatt
Employee

28-08-2020

Hi @TimeIndicator1,

 

To be frank, there could be N number of reasons for drop in customer total audiences. To figure out the exact root cause of the issue, I would suggest to open a case with Audience Manager customer care team and provide your Use case details to get better clarity.

 

Best,

Ankit Bhatt

 

Avatar

Avatar
Give Back 3
Employee
shweta_singh
Employee

Likes

58 likes

Total Posts

153 posts

Correct reply

68 solutions
Top badges earned
Give Back 3
Give Back
Boost 50
Boost 5
Boost 3
View profile

Avatar
Give Back 3
Employee
shweta_singh
Employee

Likes

58 likes

Total Posts

153 posts

Correct reply

68 solutions
Top badges earned
Give Back 3
Give Back
Boost 50
Boost 5
Boost 3
View profile
shweta_singh
Employee

28-08-2020

Hi @TimeIndicator1 ,

 

When customer total audience drops,is it the "total trait population" we are referring to or "total segment population".It would be great if you can also help us with problem description here. 

 

 

Regards,

Shweta