Hi all,
Is it at all possible to create a control group from an AAM Segment? The channel I intend to use this is via Google Display ads.
Cheers,Talan
Are these answers useful? Help other community members by marking useful answers as accepted.
Hi Talan,
Please look into our documentation for Audience Labs. Using Audience Labs, you can set aside a segment control group while testing the efficiency of the segment and test groups with different destinations.
https://docs.adobe.com/content/help/en/audience-manager/user-guide/features/audience-lab/audience-la...
Regards,
Shane
AdChoices