What are "Reserved Variables"?



Reserved variables are defined as "Reserved Variable - Indicates whether the data is captured as an event, eVar, prop, or classification in a reserved variable."


When a Parameter is listed as Reserved Variable: eVar, does this mean:

1. This parameter can only be mapped to an eVar

2. Adobe will automatically create a new OOB eVar available in reporting when this parameter is implemented


If 2. is true, does the new Parameter count against a licensee's limited number of Custom eVars?

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