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USING UTM CAMPAIGN PARAMETERS & CID IN ADOBE ANALYTICS

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fouzanj
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19-06-2018

Hi,

I am new to Adobe Analytics,It would be great if anyone can help me understand utm campaign parameters in details?And also what is cid and its importance?

Thanks and Regards,

Fouzan Javeed

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juanp51467129
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21-08-2019

Apart from the links in the Adobe forums, I came across this guide on how to have your Adobe Analytics read your links like the UTM links you'd use in Google Analytics. It goes to explain s.campaigns and "cid" and its importance in Adobe before going into the how-to process on building UTM links. Hope it helps:

https://medium.com/@factivateapp/the-complete-guide-to-using-utm-parameters-in-adobe-analytics-dfce8...