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Understanding How visits behave if a User returns from Different Channels

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manishk56775265
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manishk56775265
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15-01-2018

Hello All Adobe Experts,

If a User comes from Google Organic Search at 10:00 AM and leaves at 10:05 AM

Returns from a Paid Search at 10:15 AM and leaves by 10:30 AM

Will this be counted as 2 visits i.e. first from Organic Search and the next one from Paid Search or will it be just one visit from Organic Search?

Considering Paid Search on order no 1 & Natural Organic Search on order no 2 of the Processing rules.

Regards,

Manish Khemani

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manishk56775265
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15-01-2018

Thanks for your response but if I use Marketing Last Touch Instances as the metric, I see the figures for it are always less than the Visits for 'Last Touch Channel' dimension,

And as per your explanation the figure for visits should be lesser than that of Marketing Channel Last Touch.

Any thoughts or guidance on this?

Best,

Manish