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sum of the numbers is not correct?

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vitalin58577727
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vitalin58577727
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02-10-2019

Hello veryone,

we have a problem with the total number of data.

summ0.png

2.png

3.png

Only if I mark the numbers and then select as "Run selected Elements", then the sum of the numbers is correct.

Why is data not correct ?

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David-123
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David-123
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02-10-2019

Hi there,

This is because of duplication. If you visitor arrives on Paid Search, then leaves the site and looks for a discount code, returning shortly after via an affiliate site they will have only had 1 visit, however their visit will have had 2 marketing channels.

I suspect if you look at the visits metrics against the day/week in question it will show 648k.

Thanks

Dave

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vitalin58577727
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04-10-2019

Thank you so much for the good information.

and what's better now?

Adobe?

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fsakjlfdsakljfd
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02-10-2019

This is a key difference between the Adobe and Google platforms, within GA the presence of a new UTM parameter instantiates a new visit- which is not true in Adobe.

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vitalin58577727
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02-10-2019

I suspected it, thank you so much for the confirmation.

Best Regards

Vitali