Join us for the next Community Q&A Coffee Break on Tuesday April 23, 2024 with Eric Matisoff, Principal Evangelist, Analytics & Data Science, who will join us to discuss all the big news and announcements from Summit 2024!
SOLVED
Revenue cannot been identified into different marketing channels, but visits can
The revenue of a e-commerce site is only identified as Direct load channel sales, the site visits can be identified into different channel, such as paid search, referring domain, etc. I cannot display the real number of the report, but the report just look like below:
The issue happened for almost 2 months.
Checking the Create Marketing Channel processing rules , the rules looks fine.
So could anyone suggest any other thing will cause this issue and the way to fix it?
Thanks a lot.
1 Accepted Solution
Correct answer by
Could you ask the team to check the Override setting as shown below? - it should be unchecked.
And check that the Direct channel is at the end of the processing queue (an example below). If the Direct channel is on the top if may get credit instead of acquisition channels you are using.
If you could provide a complete screenshot of your processing rules, that would be ideal (you can send it as a direct message).
We are affiliate brand site team, so we don't have DM access, but our global analysis team have the access.
The following screen shots are shared by team.
This seems to be okay.
Thank a lot!
Correct answer by
Could you ask the team to check the Override setting as shown below? - it should be unchecked.
And check that the Direct channel is at the end of the processing queue (an example below). If the Direct channel is on the top if may get credit instead of acquisition channels you are using.
If you could provide a complete screenshot of your processing rules, that would be ideal (you can send it as a direct message).
