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What's the best way to get the average time spend on a page?

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Level 6

I need to know the average time spend on a page for certain period of time. Right now, adobe analytics only have time spend on page - Bucketed. I can know how many times people stay on that page in each bucket. But the thing is, users really want to know the average time spend on that page. Anyone know what's the best way to get this metric?

Thanks

1 Accepted Solution

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Correct answer by
Community Advisor

Use Analysis Workspace

Create a segment: Less than 1 second spent on page

Container: HIT

Rule: Time spent on page - Granular equals 0

Create a calculated metric as follow

Total seconds spent / ( occurences - (Segment: Time spent on page - Granular equals 0 and put inside occurences))

Then create table with dimension page and metric this calculated metric

View solution in original post

11 Replies

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Level 5

Hi Cathy,

Here you go for detailed information on Time Spent: Time Spent

Thanks,

Ramesh

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Level 6

Ramesh,

Thanks for the document. The question is my customers really want the average time spend on page. It seems that it is a Deprecated metric metric. In this case, does that mean by default, I don't have this metric. If I need this metric, I will need to use a prop or evar to hold the second spent? Can you let me know how to get the second spent value and assign to a prop or evar?

Thanks

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Level 4

What I do is use the metric "total seconds spent" and "Page Views" along side the dimension "page". Then I divide total seconds spent by page views to get the average seconds per page.

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Level 6

Frank,

Actually this is not exactly what I want. What I will need to know is for a page, such as home page, we have 100 page view last week. I want to know the average time spend on home page for those 100 pageview.

If I do on your way, it gave me the average time for all pages.

Thanks

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Level 4

Hi,

When I do it, with page as the dimension, I get a unique count of seconds spent for each page name, not a site total. I am using Ad Hoc analysis for this so I'm not sure if it is different in the other tools/interfaces.

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Level 5

Now the below metrics are enabled by default. If not enabled in your account, please contact your Adobe account manager.

Time Spent.PNG

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Level 6

Ramesh,

I had this bucket time spend on page. But the thing I need is the avg time spend on a page.

Frank, I am not quite sure if we use the page as the dimension and the time spend on site as the metric, what can we get? I don't think it is the real time spend on that page

Anyone know is there a way to get this time? I can use evar to hold the time, if it is not available by default.

Thanks,

-Cathy

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Correct answer by
Community Advisor

Use Analysis Workspace

Create a segment: Less than 1 second spent on page

Container: HIT

Rule: Time spent on page - Granular equals 0

Create a calculated metric as follow

Total seconds spent / ( occurences - (Segment: Time spent on page - Granular equals 0 and put inside occurences))

Then create table with dimension page and metric this calculated metric

Avatar

Level 6

Thanks Alexis.

Is this what you want me to do?

1538608_pastedImage_0.png

Can you explain a little more about what's  "Time spent on page - Granular equals 0"?

Thanks a lot!

-Cathy

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Community Advisor

"Time spent on page - Granular equals 0"? is to make sure bounces are not used in the calculation