[Novice Question]: How to see what articles are generating leads?

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JordanAbbott

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JordanAbbott

JordanAbbott

15-02-2018

I am trying to see which articles are causing users to take an eventual path to completing a lead. Please take a look and let me know if I am thinking about this path in the correct way?

I used the fallout path to see which users who have viewed a specific segment of articles and took an eventual path to completing a lead. According to the report, there are 25 visitors who have done this. How do I find which articles lead these 25 visitors to complete a lead?

Screen Shot 2018-02-15 at 4.08.34 PM.png

Thanks for your help and continual guidance, AAC!

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JordanAbbott

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JordanAbbott

JordanAbbott

20-02-2018

Hi nikitarama,

Yes, this is precisely what I am trying to see!

This Youtube video from AA was helpful but I'm still having difficulty: Using Participation Metrics in Analysis Workspace - YouTube

Here's the participation metric with lead completed event

Screen Shot 2018-02-20 at 2.53.20 PM.png

And here's what it's showing in Analysis Workspace. I even tried the segments by visit, visitor, and hit, but no luck.

Screen Shot 2018-02-20 at 2.52.54 PM.png

Any thoughts on where I'm going wrong? Also tried to create a path where a lead exists.