Marketing Processing Rule for Display Campaign

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bindukumari1990

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bindukumari1990

bindukumari1990

06-04-2021

Hi,

 

I have created the marketing processing rule for display campaign, which contain query string parameter i.e. utm_medium=D2C

 

But still it is not capturing in the AA reports. Please check the screenshot below:

 

bindukumari1990_0-1617703743448.png

Please let me know, it is the right way?

 

 

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yuhuisg

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yuhuisg

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yuhuisg
MVP

06-04-2021

I'm going to assume that you have used the following condition in your Processing Rule:

Query String Parameter utm_medium=D2C Exists

If you're using that, then that's wrong. It makes AA look for a query parameter "utm_medium=D2C", e.g. a URL that looks like this: https://www.website.com?utm_source=something&utm_medium=D2C=D2C. But that's an invalid URL anyway.

You want to use this instead:

Query String Parameter utm_medium Equals D2C