I wish to build a fallout report where I use a group of pages as the possible checkpoint. Is this possible or do I need to use a custom funnel report or a different approach.
In my example I wish to start with
All Site Visits --> Landing Pages (2 pages) --> Content Pages (up to 12 pages) --> Offer Pages (7 offer pages) --> Checkout flow....
I'm happy to skip a few steps on this but the key piece is that I wish to add my offer pages as the step prior to Checkout. Visits --> Offer Pages --> Checkout Flow. How is the best way to build this type of report?
Ideally I'd be able to drop in an offer pages custom group (Page 1 or Page 2 or Page 3 or Page 4 or Page 5 or Page 6 or Page 7) or something to this effect.
I think you can use Analysis "Workspace" inside Adobe Analytics. Here are steps:
1. Create Landing Pages segment (Hit based segment with OR condition between 2 Landing pages) 2. Create Content Pages segment (Hit based segment with OR condition among 12 Content pages) 3. Create Offer Pages segment (Hit based segment with OR condition among 7 offer pages) 4. Navigate to Workspace tab 5. Drop in "Fallout" visualization in container 6. Add the above create segments as "Touchpoint". 7. Add Checkout flow as last Touchpoint. 8. Change the Fallout Settings to Visit (instead of Visitor) if needed.