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Does de trackingcode of Adobe Analytics break if you also have Google Ads Autotracking for Google Analytics live?

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EddyL
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EddyL
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27-10-2020

Hi Guys,

 

Simple question: We want to measure Google Ads (Adwords) in Adobe Analytics. So we implemented the "s_Kwid=..." to all of the ads (account setting). My question is, some of our local teams are using Google Analytics. That is set up with auto-tracking in Google Ads, it thus appends a GLCID tag to all URLs.

 

Question 1: Will this break the Adobe Analytics implementation? Or will it break the G.A. implementation? Or both :P?

Question 2: I can't just delete the G.A. tagging like that (not an option). So any solutions?

 

Anybody that can help me on this?

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Andrey_Osadchuk
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27-10-2020

the gclid query string parameter does not break Adobe Analytics implementation.
the s_kwid parameter does not break GA.
 
 
Best wishes,
Andrey Osadchuk | Launch Inspector, Analytics Connector, Bookmarks

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