Component to measure inflows from other page

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Arisa_Y
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Arisa_Y
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17-09-2020

Hi team.

I am new to Adobe Analytics and need to create a Workspace for a campaign.

We put the banner and the link of a campaign landing page at other pages within our organization's website and wonder which component to measure these inflows?

 

Best regards,

 

Arisa

 

 

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Andrey_Osadchuk
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18-09-2020

Arisa, check if you have Activity Map enabled in your implementation. If it works, it's likely that the click-throughs from the banner to the destination page can be identified by using Activity Map dimensions. Then you may want to use Fallout to visualize the traffic coming through the banner. 

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yuhuisg
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18-09-2020

You can use the Flow visualisation.

Then, in the left rail, click "Pages" to show all of your tracked pages. Find the one you want to report on inflows, and drag it to the centre dotted box in the Flow visualisation. AA will then build a flow report for you, showing inflows (and outflows) through that selected page.

Happy analysing!