iOS - No setup required. Acquisition context is automatically collected and tracked by the SDK for iOS.
Android - Yes, When the user downloads and runs an app as the result of a Google Play store acquisition, the data from the referrer is collected and sent to Adobe Mobile Services. The following set up collects Acquisition link context from links that were created in Mobile Services and collects referrer data from the Google Play store.
Implement the BroadcastReceiver for the referrer.
Update AndroidManifest.xml to enable the above created BroadcastReceiver