Break down advertising analytics reports by events and evars?




We are new to advertising analytics. We integrated one of our search engine accounts with adobe analytics. However, I cannot break down any of the advertising items with one of our evars or events. is this possible, how can I achieve that?

The documentation only states that: "However, there is an Instances version of the click data that can be broken down by other Analytics data." What instances are meant? Our "AMO ID instances" are 0. Why's that?

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