Bounce rate/ single page visit - how does the avg. time spent on page being reported?

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RebeccaIsolde
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RebeccaIsolde
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20-02-2020

Hello!

 

Does anybody know if Adobe Analytics, like Google Analytics, is also defining all bounced sessions/ single page visit as 0 seconds in duration?

 

Many thanks!

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Andrey_Osadchuk
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20-02-2020

Rebecca, it depends as a single page visit may include onpage events tracked. As a result there may be more than one hit events. The result may also depend on the dimension and metric you are using. I recommend to review the following article for a thorough understanding https://docs.adobe.com/content/help/en/analytics/components/variables/metrics/metrics-time-spent.htm... (scroll to examples of calculation)

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