Advertising Analytics optional values

David-123 19-02-2020

Hi There,

Please can anyone advise if the fields in Advertising Analytics are optional? Our PPC team have informed me that they are unable to supply the keyword.





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madhurc30892467 19-02-2020

Hi David,

I've recently tried my hands on integrating our Google Ads accounts with AA & I was able to change the {keyword} in the settings in Google Ads (if that's what you are referring to). If not, can you mention which fields are you referring to - that are optional?
I'm placing the campaign tracking code (from AA- advertising account) to the campaign tracking template in Google Ads & when I test it out it shows the appended keyword.


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