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Things you would have wanted to know when your started using Adobe Analytics

FrederikWerner
Level 4
Level 4

Hello everyone,

Today I would love to hear about your personal experience back when you were learning to implement, use, or maintain Adobe Analytics. What are some of the things you had to figure out way too late by yourself that you could have used years ago?

For me personally, Counter Evars are definitely among those things. They are super cool and helpful for so many different use cases but hardly anyone ever talks about them! Especially when combined with creative expiration settings those variables blew my mind more than once.

Looking forward to your input!

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