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Huge Direct and Referral Traffic (Mathtag.com)

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Hi All,

27th October onwards, we started getting huge traffic on our website via one of the referring domain mathtag.com and other major contributor is the Direct Traffic.  If the previous traffic is around 15K visits in a week and now this has gone up to 200K visits per week. Below are some observations:

- Traffic from many countries but top 5 countries are Chille, Brazil, Veitnam, Mexico, Saudi Arabia.

- 99.8% Visitors land on home page only

- Our main market is US and in the previous months we have always seen US sending the highest visitors

- This is from both desktop and mobile devices but mobile contributes more than 80%

- Our campaigning team has not done any campaigning via this

Initially, we thought it as SPAM but there is some activity from this traffic on the site. Mainly the view views from the home page and very few traversed to internal pages and any asset download happened. So its difficult to call it as SPAM.

Has anyone got hit by this domain anytime? Is it SPAM or genuine traffic

Any suggestions would be appreciated.

Thanks in advance.

Regards,

Kamal

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