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Detection of in-app browsers (eg. Facebook)

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Michael_Schuber
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Michael_Schuber
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23-11-2016

We need to differ traffic of in-app browser from regular browser traffic, as traffic will more likely bounce opening a link within an application.

  • Is this possible in Adobe Analytics?
  • Will Adobe update the browser detection by flagging a Browsers in Report with "in-app" like Google Analytics does for Facebook, Twitter, LinkedIn etc?

Thanks,

Michael

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sebastianh26986
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sebastianh26986
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05-01-2017

Hello Adobe,

@Adobe: Are you planning anything for detecting in-app browsers like facebook? Because they are a substantial part of visits!

We currently have a processing rule looking for e.g. FBAS in the user agent and put it into an evar - but we would prefer to have this information in the standard browser reports.

Thanks...

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GaMeur1
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31-10-2017

Hi here.

@Adobe: any answer for this question?

How can we identify traffic coming from in-app browser vs classical browsers?

For exemple, people visiting your site from Facebook in-app browser or people using the app of Google to browse your site?

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ancagoaga
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ancagoaga
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16-01-2018

Hello,

Is anybody having any news on this one? It's been some years already since Google Analytics started doing this, and still Adobe Analytics does not have a solution to this point?

Thank you!

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trevorpaulsen
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30-03-2018

This is a great question - would you mind posting a screenshot of the report you're referring to (or something that shows how you'd like the data to appear in AA)?

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Harty_d
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Harty_d
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09-05-2018

Hey Michael,

I think it needs to present as simply as per the attached GA sample in Browser Type reporting, hope this helps.

David

GA_Browserreporting.PNGAA_Browserreporting_workspace.PNG

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whatever_you_want
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05-08-2020

This is a great suggestion.