Session DetailsBack by popular demand, the Adobe Analytics product team
shares new tips and tricks that have led to huge wins and slam dunks for
analytics and digital marketing teams all over the world. Among the
topics we cover to help you take your already-formidable analysis game
to the next leve...
Session DetailsGet up to speed on the latest and greatest capabilities
for future-proofing your Adobe Analytics implementation. Itaú, the
largest bank in Latin America, and Adobe share how they identified
implementation gaps, overcame organizational challenges, and took action
to realize business-ch...
Session DetailsCustomer retention is critical to the success of any
business. Cohort analysis is one of the most powerful ways to analyze
and understand user behavior to maximize customer retention. You can now
use cohort analysis to address user churn by identifying areas of
opportunity to mitigate...
Session DetailsTags are at the core of your digital marketing decisions.
They track your customers’ behavior and tell you what’s resonating with
your customers and what’s not, enabling you to make more effective
business decisions. The trouble is, with frequent updates to your
digital properties bei...
Session DetailsThe winners of our nation-wide Analytics Insider Tour
share their smoking hot tips, tricks, and power strategies. These tips
are sure to bring the house down and enable you to positively impact
your business. Audience members willing to pick up the mic and duet with
our stars will rec...
Session DetailsLeveraging the power of advanced calculated metrics can
take your analysis skills to the next level. Discover innovative ways to
harness the hidden power of calculated metrics for predictive journey
analysis. Get step-by-step details on how to build advanced calculated
metrics to addr...
Session DetailsAdobe Analytics provides a rich source of customer
interaction data, and chances are your company is pulling raw data feeds
from Adobe Analytics and putting them into the cloud. Whether you're new
to R or an R expert, you'll learn how to make exciting data discoveries
Session DetailsThe Adobe Analytics and Target integration (A4T) is a
match made in enterprise-marketing heaven. By leveraging this powerful
combination of analytics and personalization, your organization is
empowered to prioritize the marketing efforts that lead to the best
results. Learn from Eric ...
Session DetailsHow can you ensure that your organization’s analytics
practice is running like a well-oiled machine? Adobe’s industry-leading
experts discuss four key pillars to your analytics strategy and
implementation: data health; data democratization; data measuring
strategy; and organizational ...
Session DetailsThis year, make the resolution to cut down on wasted
time. Outdated analytics practices and workflows can cost you and your
team thousands of unnecessary clicks. Accelerate your analysis process –
and save yourself from carpal tunnel – by learning how to use shortcuts
in Adobe Analyti...
Hi all,I am breaking down a Last Touch channel report, by "Original
referring domain". I see the value "none" for most of the visits which
their last channel is "Referring domain".What does mean "none" in this
Lab DetailsJoin forces with your machine-learning features in Adobe
Analytics to solve the biggest mysteries in your data. Adobe Sensei
powered tools, like anomaly detection, contribution analysis, and
intelligent alerts, can save the day and save you countless hours of
work. With Adobe Analytics, y...
Lab DetailsWhat show are you binge watching? Which podcast has you
hooked? The world has never been more obsessed with video and audio
content, and your customers are no different. Learn how to implement
Adobe Analytics for video and audio to discover more about what makes
your customers go Ooga-cha...
Lab DetailsAs a data analyst, you need to ensure that your senior
leadership clearly sees the day-to-day ins and outs of the business.
They need to quickly get a pulse on the organization to be prepared to
make sudden changes in their strategy. Learn how to showcase your
analytics data in an executi...
Lab DetailsAdobe Report Builder is an Excel plug-in that imports
real-time digital analytics. You can combine data from multiple sources
and easily create customized visualizations. Learn about the many
features and benefits of Report Builder, such as fast deployment speed
and flexibility, multi-rep...
Lab DetailsNot all analytics tools are built the same. Learn how to make
the switch to Adobe Analytics easy and painless. Receive specific
guidance on transitioning your workflows and best practices from
analytics experts. In this hands-on lab:Highlights:Get a side-by-side
comparison of Adobe Analyt...
Lab DetailsRev up your analysis by making the transition to the most
powerful analytics UI in the world. Whether you have experience with
Reports & Analytics, Ad Hoc Analysis, or something else, this session
will help you make the jump to Analysis Workspace without missing a
beat. Go from zero to gu...
Lab DetailsBack by popular demand! This most highly acclaimed lab from
2018 explores the fundamentals of using the new Adobe Analytics
Reporting APIs. Adobe Analytics APIs offer limitless ways to integrate
your most important customer data into key business processes. The
next-generation data query ...
Lab DetailsIt’s time to take your analysis skills to a new level. Learn
about some of the most advanced and valuable features available in
Analysis Workspace. Acquire the most powerful resources to help your
organization save time and see results. In this lab,
learn:Highlights:Advanced features in A...
I'm trying to get the number of Mondays in this month (February).Today
is the first Monday of Feb so any way I try I get value 1.The goal would
be to get value 4 which is the number of Mondays.Any ideas?
Hi all,while looking closely at our referrers, we noticed a certain
pattern for the referrer "https://www.google.com" (without trailing
slash) that makes us question whether the current classification Adobe
Analytics is using, is correct.When looking at our entry pages, the
pattern of the referrer r...
Hi Team, We use Adobe Analytics (Omniture) to track the traffic hundreds
of our websites. There is a need to extract the following parameters to
250 Report Sites in excel format. This excel will be used to derive
further insights for a given business unit. Im a non technical resource
and cannot writ...
HiI have a problem with the Dimensions in the connector. Not all
Dimensions from my suite, are shown in the Power BI Connector. How can i
change this and is there a limit of dimensions in the
Check out the 2019 Experience Maker awards!Calling All Experience Makers
| Adobe Blog One of the categories in the awards is:Best Data-Driven
Experience, for an individual who delivered an exceptional data-driven
experienceIf you've had a positive experience or insight using Adobe
Analytics, I'd hig...
Hello,When I try to use activity map, all I see are the blue squares
"spooling" for ages. I've reloaded the page, x'd out of activity map
then x'd back in...signed out of activity map, re-signed in...nothing.I
also can't select anything in the tool bar EXCEPT the "eye," "gear" and
"x" icons. When I ...
Hello,There are several non-browsing actions I would like to add as
events, and possibly evars/props. These actions would occur before and
after natural human product usage behavior, but would be automated and
sent to Analytics directly from a server with a timestamp and possibly
other metadata. Any...
Hi,I have just recently started working on Adobe Analytics and I am
using DTM for deployment. I have been trying to locate documentation of
how to implement Activity Map using DTM, does anyone know of a clear
documentation or instructions.Thanks