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Adobe Summit 2019 | S512 - Marketing to a Billion Consumers: Adobe and WeChat in China

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17-04-2019

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Session Details

In China, a billion consumers use WeChat for social media, search, shopping, payments, and more. We'll show you how to use WeChat “mini-programs” and how Adobe Experience Cloud can accelerate your WeChat marketing efforts.

Highlights:

  • WeChat as China’s leading platform
  • WeChat mini-program strategies
  • Accelerating WeChat marketing with Adobe Experience Cloud

Speaker(s)

Roger Woods, Director, Mobile Product & Strategy , Adobe

Nathan Farner, AEC China Strategy and Operations, Adobe

Session Length

60m

Catalog Link

S512 - Marketing to a Billion Consumers: Adobe and WeChat in China

Recording

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Presentation

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Thanks for everyone who attended this session!