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Adobe Summit 2019 | S512 - Marketing to a Billion Consumers: Adobe and WeChat in China
Session Details
In China, a billion consumers use WeChat for social media, search, shopping, payments, and more. We'll show you how to use WeChat “mini-programs” and how Adobe Experience Cloud can accelerate your WeChat marketing efforts.
Highlights:
- WeChat as China’s leading platform
- WeChat mini-program strategies
- Accelerating WeChat marketing with Adobe Experience Cloud
Speaker(s)
Roger Woods, Director, Mobile Product & Strategy , Adobe
Nathan Farner, AEC China Strategy and Operations, Adobe
Session Length
60m
Catalog Link
S512 - Marketing to a Billion Consumers: Adobe and WeChat in China
Recording
Presentation
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Q&A
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