Adobe Analytics provides a rich source of customer interaction data, and chances are your company is pulling raw data feeds from Adobe Analytics and putting them into the cloud. Whether you're new to R or an R expert, you'll learn how to make exciting data discoveries using interactive visualizations and sophisticated machine-learning models – and take home all the code! Get a sneak preview of how to integrate R with the Adobe Experience Platform.
Connect R and query Adobe Analytics data feeds using major cloud solutions, like Azure Database, AWS Redshift, and Google BigQuery, or an on-premises SQL database
Richly visualize your customer journey using R and the open source visualization software Plotly
Build cross-device, algorithmic attribution using R
Create a cluster model to identify trends in your customers, and import the results of your model back into Analysis Workspace