I want to know how is successful transaction different from conversion rate?
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Hi Parth,
Transaction typically refers to generation of revenue, Not Every Conversion will have a transaction value. For instance in Service sector industries conversion like sign up etc do not have a revenue value attached and hence would not have a transaction value. On the other hand, retail industry would generally have a transaction value attached with every conversion (Product sold).
Hope this Helps!
Regards
Ritika
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Hi Parth,
Transaction typically refers to generation of revenue, Not Every Conversion will have a transaction value. For instance in Service sector industries conversion like sign up etc do not have a revenue value attached and hence would not have a transaction value. On the other hand, retail industry would generally have a transaction value attached with every conversion (Product sold).
Hope this Helps!
Regards
Ritika
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Total Likes