Our Sneaks sessions are always an audience favorite – our tech geniuses take center stage in a series of 4-minute demonstrations that provide an entertaining, fast-paced glimpse into the latest marketing technology at Adobe. Whether these projects become product features or not, it’s always fun to w...
Adobe Advertising Cloud Search powered by Adobe Sensei provides a combination for marketers that is unparalleled in the industry.According to a recent report conducted by Forrester Consulting, 80% of retail marketing executives believe AI will revolutionize the marketing industry by 2020.What is AI?...
Adobe Summit is here! Registration for seats in sessions is filling up quickly. If you’re an Advertiser or a Digital Marketer and are having doubts on deciding on your schedule, below we’ve compiled a list of Adobe Advertising Cloud sessions in Summit 2018. Check them out and you can also come back ...
New Ad Cloud Search UI - Making Life Easier For You Join Adobe Experts for a LIVE webinar on the new Search UI. We’ll walk you through time-saving features such as new navigation and search, scalable editing with copy and paste, flexible scheduling, and customizable data views that make Search Marke...
Hi,We have a client that has Adobe Analytics, AAM, AMO. Their tagging strategy was changed and a new tagging strategy was implemented and the data is planned to be sent to a new reportsuite.I wanted to know what changes we need to do on AMO so that the integration is maintained or least disruptive.T...
What is your take on this topic?Adobe can optimize RLSA Bids only if RLSA audiences are setup on an adgroup level. In my eyes this makes the data too granular so you end up with very few data per adgroup per RLSA List. When testing it, it looks like Adobe makes very few adjustments - apparently lack...
Welcome On Board!Adobe or one of its affiliate agencies will work with each advertiser to launch its online advertising portfolios and to track any additional ad campaigns. After the initial launch, additional ongoing tasks ensure that the advertiser's goals will continue to be met.Initial LaunchAdo...
1. Can you use zip codes or just city names?Yes, you can use zip code for targeting2. We should be able to use Factual on this as well right?Currently Factual is not available on Snapchat but this is in the works for the future. But you can use targeting upto the zipcode level and third party data w...
Advertising Insights - Quick Analysis in Less EffortJoin us for an Insightful webinar on Advertising Insights. We will walk you through the major Product Release Features followed by the Overview of Advertising Insights - types of reports & how to analyze each one of themREGISTER NOWSubmit your Ques...
Hi,I'm trying to understand the impact of the latest Safari 11 changes with Adobe tools as based on some of the analytics traffic i'm seeing it looks like i'm not capturing the Safari 11 users as i would expect. Does Adobe have a solution to capture and retarget Safari 11 users in the the new ITP en...
Hi,Kindly suggest how to Enable the client to implement techniques such as data partitioning, pseudonomisation, anonymization, encryption on AMO data.Appreciate your replies.Thanks,Rama.
Hi,On AMO, how to Monitor and log privileged user ID access?That means, if a user of a certain privilege logs in to AMO, we need to log a message in to a log file about this.Appreciate all your replies.Thanks,Rama.
Hi,In AMO How to encrypt, decrypt and anonymize data?Are any tools provided by AMO out of box for encrypting and decrypting data?If not, what tools are typically integrated for this purpose?Appreciate your support.Thanks,Rama.
Hi,1. If we need access to the log files created by AMO, who provides access to them?2. Does AMO create log files at all?Appreciate your support.Thanks,Rama.
Hi,For an AMO implementation, if we have to describe User Access (Identity & Access Management), how to do it?Will there be an Admin kind of a user from Adobe, or Adobe designates some one from the partner/client as an Admin?Who offers access?Appreciate your support.Thanks,Rama.
Hi,1. Where does AMO store its data ? On an RDBMS or so?2. Is it possible to request that only data is stored in local cloud (may be IBM cloud) and AMO as such should be installed in Adobe's cloud (Like Amazon cloud)?Appreciate your support.Thanks,Rama.
Hi,In an AMO implementation, how to ensure only authorized changes are promoted to production (Development, Test, and Production Environments)?Like someone designated for this task will look at all changes and approve some and disapprove others and only approved changes move forward.My understanding...
Hi,In typical implementation of any project, we have DEV, System Integration, UAT and Prod Environments.Adobe offers AMO on Cloud as a SAS.Is this cloud the same for all those environments or we have a separate cloud for each of these environments?If it is the same, it could lead to data discrepanci...
Employee 
