Order of creating experiences

gaurav_kd606277 — Wed, 06 May 2020 07:42:32 GMT

My experience targeting experiment has 5 variations with 5 different segments. Should the order in which that I create those variations for segments matter?

Because my audiences are not mutually exclusive,thougths?

Re: Order of creating experiences

LordOfTheRings — Wed, 06 May 2020 11:09:07 GMT

Hi In XT activity, experience evaluation happens in Top-Bottom order.

For e.x. if the segments used in Exp A and Exp B are not mutually exclusive then target checks if you qualify for the segment A, if yes then it will render the experience A defined for segment A. If user doesn't qualify for segment A then target takes to next segment defined in XT activity .

Segment A - United States - Experience A

Segment B - California - Experience B

Now if you access the website from California , you qualify for Segment A also and hence would get Experience A .

In order to make this work , use this order:

Segment A - California - Experience A

Segment B - United States - Experience B

Now if you access the website from California , you qualify for Segment A also and hence would get Experience A .

if you access the website from LA , you do not qualify for Segment A also and hence would get Experience B .

Hope that helps you.

topic Order of creating experiences in Adobe Target Questions

Order of creating experiences

Re: Order of creating experiences