<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:taxo="http://purl.org/rss/1.0/modules/taxonomy/" version="2.0">
  <channel>
    <title>topic #AdobeChat Jan 4 2017 - Social Marketing Success for 2017 in Adobe Analytics Discussions</title>
    <link>https://experienceleaguecommunities.adobe.com/t5/adobe-analytics-discussions/adobechat-jan-4-2017-social-marketing-success-for-2017/m-p/173894#M75</link>
    <description>&lt;HTML&gt;&lt;HEAD&gt;&lt;/HEAD&gt;&lt;BODY&gt;&lt;P&gt;Hi everyone! This week's Adobe Chat focused on how we as users and marketers can be successful for this upcoming year. This week's questions:&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q1:&lt;/STRONG&gt;&amp;nbsp;Define the roles of social media for brands today. Will or should that change?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q2:&lt;/STRONG&gt; What are some ways brands can break through the social noise and be heard?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q3:&lt;/STRONG&gt; In your opinion, what social platform is the most relevant for brands right? Why?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q4:&lt;/STRONG&gt; How should “success” on social be determined? What KPIs should brands measure in 2017?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q5:&lt;/STRONG&gt; How should brands leverage live video as a key component of marketing strategy? Which platforms?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q6:&lt;/STRONG&gt; What should the balance be between paid vs. organic? How can each be used effectively?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q7:&lt;/STRONG&gt; How has content changed on social, and where will it go in the near future?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q8:&lt;/STRONG&gt; What new developments are coming in 2017 that will change social marketing as we know it?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q9:&lt;/STRONG&gt; What advice or key learnings would you pass along to social marketers?&lt;/P&gt;&lt;P&gt;Read up on some of the responses at&amp;nbsp;&lt;A href="https://blogs.adobe.com/digitalmarketing/social-media/social-marketing-right-2017/" target="_blank"&gt;How to Do Social Marketing Right in 2017&lt;/A&gt; by Mark Boothe. If you have your own thoughts you'd like to share, feel free to reply below!&lt;/P&gt;&lt;P&gt;Want to join in on the next conversation live? Hop on Twitter each Wednesday at 1PM PST/4PM EST on &lt;A href="https://twitter.com/search?f=tweets&amp;amp;vertical=default&amp;amp;q=%23AdobeChat" target="_blank"&gt;#AdobeChat&lt;/A&gt;!&lt;/P&gt;&lt;/BODY&gt;&lt;/HTML&gt;</description>
    <pubDate>Mon, 09 Jan 2017 21:54:48 GMT</pubDate>
    <dc:creator>Gigazelle</dc:creator>
    <dc:date>2017-01-09T21:54:48Z</dc:date>
    <item>
      <title>#AdobeChat Jan 4 2017 - Social Marketing Success for 2017</title>
      <link>https://experienceleaguecommunities.adobe.com/t5/adobe-analytics-discussions/adobechat-jan-4-2017-social-marketing-success-for-2017/m-p/173894#M75</link>
      <description>&lt;HTML&gt;&lt;HEAD&gt;&lt;/HEAD&gt;&lt;BODY&gt;&lt;P&gt;Hi everyone! This week's Adobe Chat focused on how we as users and marketers can be successful for this upcoming year. This week's questions:&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q1:&lt;/STRONG&gt;&amp;nbsp;Define the roles of social media for brands today. Will or should that change?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q2:&lt;/STRONG&gt; What are some ways brands can break through the social noise and be heard?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q3:&lt;/STRONG&gt; In your opinion, what social platform is the most relevant for brands right? Why?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q4:&lt;/STRONG&gt; How should “success” on social be determined? What KPIs should brands measure in 2017?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q5:&lt;/STRONG&gt; How should brands leverage live video as a key component of marketing strategy? Which platforms?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q6:&lt;/STRONG&gt; What should the balance be between paid vs. organic? How can each be used effectively?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q7:&lt;/STRONG&gt; How has content changed on social, and where will it go in the near future?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q8:&lt;/STRONG&gt; What new developments are coming in 2017 that will change social marketing as we know it?&lt;/P&gt;&lt;P&gt;&lt;STRONG&gt;Q9:&lt;/STRONG&gt; What advice or key learnings would you pass along to social marketers?&lt;/P&gt;&lt;P&gt;Read up on some of the responses at&amp;nbsp;&lt;A href="https://blogs.adobe.com/digitalmarketing/social-media/social-marketing-right-2017/" target="_blank"&gt;How to Do Social Marketing Right in 2017&lt;/A&gt; by Mark Boothe. If you have your own thoughts you'd like to share, feel free to reply below!&lt;/P&gt;&lt;P&gt;Want to join in on the next conversation live? Hop on Twitter each Wednesday at 1PM PST/4PM EST on &lt;A href="https://twitter.com/search?f=tweets&amp;amp;vertical=default&amp;amp;q=%23AdobeChat" target="_blank"&gt;#AdobeChat&lt;/A&gt;!&lt;/P&gt;&lt;/BODY&gt;&lt;/HTML&gt;</description>
      <pubDate>Mon, 09 Jan 2017 21:54:48 GMT</pubDate>
      <guid>https://experienceleaguecommunities.adobe.com/t5/adobe-analytics-discussions/adobechat-jan-4-2017-social-marketing-success-for-2017/m-p/173894#M75</guid>
      <dc:creator>Gigazelle</dc:creator>
      <dc:date>2017-01-09T21:54:48Z</dc:date>
    </item>
  </channel>
</rss>

