Bio
Diederik Martens is a longtime member of the marketing operations community. For more than 20 years, he has helped organizations improve marketing operations through better processes, automation, and AI. He is the Founder and CEO of Chapman Bright, a 6x Marketo Champion, Salesforce expert with over 15 years of experience, Make.com certified, nerdy about MarTech, and author of Marketing Automation Untangled. Diederik enjoys sharing practical lessons, proven frameworks, and real-world examples that help teams increase productivity by simplifying work, not adding complexity.
