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Vivek Bharathi
Level 2
August 26, 2026

But, What about Taste ?

  • August 26, 2026
  • 0 replies
  • 14 views

🤖 Why does AI marketing copy always feel... the same?

You know the tell: grammatically perfect, on-brief, and forgettable.

The gap: most models optimize for correctness (follows instructions, nothing wrong) — not taste (actually sounds like your brand, at its best, and makes someone stop scrolling). 🎯

Taste isn't a style guide — it's a live feedback loop:
✅ Every A/B test winner
✏️ Every edit before a draft ships
📬 Every subject line opened vs. deleted

And it has to keep updating — what felt sharp last quarter can read stale today. ⏳

Curious how this community handles it: are you actively measuring brand voice quality in your AI workflows, or is it still a human judgment call at review? 👀