Scoring Content engagement with product Tags and activities | Community
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July 25, 2018
Question

Scoring Content engagement with product Tags and activities

  • July 25, 2018
  • 1 reply
  • 1398 views

Hello,

Looking to get insight/ideas on using program solution tags to score engagement based on a threshold of content downloaded/viewed for a particular solution. For instance today someone may download content A and then register for a webinar that outlined Solution A and then Clicked link in an email promoting Solution A. Based on a combination of these activities, I want to score them differently.

Is there a way to do this with TAGs and creating a custom activity? Any advice or ideas on how to best do this would be appreciated.

Thanks,

Allison

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1 reply

Josh_Hill13
Level 10
July 26, 2018

Tags cannot be used this way. They are not visible to workflows.

Creating a smart list is a good first step to see how to find such people. There are several threads on product scoring.