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May 7, 2013
Question

Lead Activity Feed Missing Info?

  • May 7, 2013
  • 2 replies
  • 839 views
We've got a webinar coming up and an email was sent this morning to those who weren't registered as a reminder that the webinar is almost here.

The smart campaign contained a few filters, one of them being the "Not Filled out Form" trigger with the specific webinar form. A few leads still received the email even though they were already registered. In hindsight there should be another filter in there for Program status 'is not' registered, but shouldn't the "Not filled out form" trigger work in this case?

I went in to the activity feed of the individual in question and there's no record of him filling out the form, yet he's registered for the webinar. There's no indication of any status change whatsoeverr (from invited, to pending approval or registered) so I'm not missing a manual progression change. I've also confirmed with the individual that he did fill out the form.

Anyone encountered this or have any suggestions?
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2 replies

May 7, 2013
I too have an upcoming webinar and sent out an email today and cannot find any activity history of the send.  One person replied to the email so I know he received it but there is no record of it in the activity log in Marketo or SFDC.
May 8, 2013
Do you have this program linked to a web partner? Could it be they filled out the web partner form and then that synced back with your Marketo instance, marking that person as registered?

We find this type of thing happens when someone forwards them the confirmation email or something, or somehow they find the direct link to the webinar partner and register there.

We also use the criteria of "member of program = true, status = registered" or "not registered" to trigger our emails. Largely for this purpose -- if they get in the program in some way other than the regular form (including the sales rep adding the person themselves), they gt captured/marked correctly.